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| INTERNET LEADS |
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America’s Lead Source creates online consumer experiences for our clients for every online channel. These experiences are highly targeted and optimized to convert visitors into your leads and sales. Our proprietary media buying capabilities drive traffic to these consumer experiences, delivering high volumes of leads and customers to you on a performance-basis.
An infinite amount of ad inventory is available for placement in channels such as paid search, natural search, banner buys, text links, cross-sells, incentive offers, affiliate networks, competitor URL targeting, and relevancy targeting. Please note that all lenders and buyers have the ability to customize their media set up.
With us you can tap into this inventory and otherwise unreachable customer segments. America’s Lead Source maintains hundreds of publisher relationships and works closely with you to find incremental inventory and customers. |
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Banner Advertisements: |
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| Banner Advertisements are aggressively used in the most targeted demographics available to capture the caliber of borrower that will benefit our clients most. These efforts produce far more interested borrowers than the competition whose borrowers are often times “just looking”.
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Search Engine: |
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America’s Lead Source specializes in all types of search engine lead generation. From organic Search Engine Optimization (SEO), to Fixed-Placement (FP), to Pay-Per-Click (PPC), we collect a diverse mix of demographics and profiles. Search engine generated leads are more responsive and motivated than other Internet leads because the loan request is initiated by the borrower. |
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Affiliate Networks |
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Commission Junction, ValueClick, and Advertising.com.
Invaluable relationships have been established with the same tier-1 publishers that are utilized by the most notable lead aggregators in the industry. We are able to deliver a “generic” version of the same product found at LendingTree and Lowermybills at a superior value. |
| LEAD QUALITY |
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Quality Control: Every Lead is Phone Verified |
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| We pride ourselves on the fact that every lead is called. Our quality assurance (QA) customer service reps forge the initial relationship with each borrower that is reached in live conversation as they undergo a courteous, yet stringent verification call. Each borrower contacted is probed to confirm validity, interest, and sense of urgency. They are then directed to be very receptive while expecting calls later that day.
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Verification Technology: Database Screening and Duping |
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Leads are filtered to remove invalid telephone numbers, bogus names and zips.
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U.S. Postal Service Address Verification – purges leads with a false address |
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IP Address – rejects multiple submissions from the same user |
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Telephone Verification – leads are called to confirm they are interested |
While it is not possible to screen out every invalid lead, America’s Lead Source takes every measure possible to ensure that only the highest quality leads reach our clients. In the event that you receive an invalid lead, we happily offer automatic lead return through your account, by fax, or email.
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Branding: Turning Leads into Referrals |
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As a premium service, we direct the borrower to expect a call from a Senior Loan Professional at your company. The call is similar to an appointment or a direct referral when the borrower is expecting you to call. Please contact your account rep or
Sign Up Now to learn more about this innovative service. |
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1-866-LEADS11
